American Directions Group specializes in recruiting and activating advocates to promote legislative agendas. We equip our clients with the ability to have their issues pushed to the forefront on the local, state and federal levels.
In the traditional sense of bringing the power to the people, ADG identifies those segments of the population fair-minded about our clients' issues, and through planned strategic communications with these targeted groups, we are able to mobilize concerned citizens so that their voices are heard – whether it is calling their Member of Congress or writing a letter to the editor of the local paper, the opinions of your supporters will be heard. This constant, persuasive contact continues to be the most effective way to launch and win any issue campaign.
Click the play button below to watch a short video on how ADG can help ignite activism
By mobilizing an army of allies at the grassroots level, we not only make sure that specific issues grab the attention of policy makers and “talking heads”, but that an intense, highly-focused strategy is implemented to force action or change. ADG uses this mobilization strategy to transform individual supporters and members into an educated and coordinated activist force ready to express their opinions to public officials, decision makers, and key media contacts.